Mitchell Binks, Head of Asset Management, Amante Capital
“Ilse led the development of the F&B concept for the newly renovated and rebranded Cura Hotel Kensington, London, a Tribute Portfolio Hotel. From initial research and market analysis to the creative vision and final concept direction, Ilse brought strategic clarity, brand integrity and creative flair to the design concept which had been established by IA Interior Designers. Ilse worked with brand (Marriott), hotel management and ownership in her scope. The creative brief called for something distinctive, fun and in tune with the hotel’s brand and guests - and Ilse delivered exactly that. In addition to the concept work, she also coordinated the uniform direction and guestroom OS&E, ensuring brand cohesion across all guest-facing elements. Whilst the scope was a highly creative and detail-oriented it retained a strong commercial and financial basis, and her ability to connect insight with execution will have a lasting impact.”
testimonials
Sasha Seymour-williams, head of marketing, sunset hospitality group
“Working with Ilse at Sunset Hospitality Group was an absolute pleasure. From day one, she brought a mix of creativity, strategic thinking, and a great understanding of marketing. Ilse played a key role in leading and supporting the marketing for several venues, including SACHI, Café Kitsuné, LUUM and Amélie, where she helped shape launch strategies, drive brand visibility and support successful openings in a fast-paced environment. Her ability to balance creative vision with commercial goals really stood out - and so did her collaborative approach to getting things done. Any brand would be lucky to have her insight, energy and sharp eye on board.”
